Complete Website Audit Workshop

Save money, boost business, and rest easy knowing your website is doing its J-O-B.

In this hands-on, step-by-step workshop you’ll learn how to identify the strengths and weaknesses of your website, both from an aesthetic and technical standpoint and walk away with a customized action plan to boost website business and keep your site running better, longer.

I’m ready! Sign me up.

On-Demand Workshop Signup

We do annual client website reviews at least once a week and have for the past 18 years. But we only have so many hours in the day and those bad boys cost like $250+.

So…how about I guide you through the framework for $25?

This on-demand workshop is broken down into 10 min or less bite sized videos to guide you through the audit process at your convenience.

By the end of this workshop you’ll…

Know if your site gives visitors what they need

Using a rubric and page by page punch lists you’ll evaluate the effectiveness of your site’s visitor appeal and have ideas to make sure visitors get what they need to become customers.

See what visitors are doing on your site

Gain familiarity with Google Analytics and Search Console to analyze your website traffic data and how you can use it strategically to optimize your site.

Find any broken bits of your site

You’ll get access to the tools we use to do basic technical audits on sites and have an understanding of the audit output so you know how to put the results into action.

Created a customized action plan

Armed with your new tools and investigative abilities, you’ll develop a customized action plan to optimize your site addressing both individual pages and overall site performance.

I’m ready, save my spot!

Who is this workshop for?

If you find yourself nodding along to any of the following, make the most of this opportunity!

“I need to make sure my site is doing it’s job.”

For the small business owner looking to optimize website performance who wants a punch list, to level up their website and put it to work.

“I know we need a new site, now I just need to convince the boss.”

For the marketer who knows the company needs a new website but the boss disagrees. Create a report of exactly what needs to be done with the data to back it up and sway the boss to get the site that will deliver the results you both want.

“I need this website to last a while.”

The business or organization who needs to stretch the lifeline of their current site by doing small improvements year after year to keep it up-to-date and performing it’s best without having to invest a boat load in a total rebuild.

I’m ready. Sign me up!

What’s inside the Complete Website Audit…

On-demand with all the tools and resources you need to provide a complete website audit so you know what to keep, pitch and fix on your site.
That’s over $300 in value!

🧰 12 Lesson On-demand Online Workshop

We’ll walk through the process step by step in 10 min or less bite size bits and so you time to complete each component. They’re yours to watch and re-watch for a refresher or your next website audit.

Icons For Complete Website Audit Workshop 6

The Complete Website Audit Workbook

A comprehensive rubric to benchmark your site against and page-by-page punchlists to make sure you have everything you need to wow visitors on each page of your site and optimize your site.

🔦 Intro to Google Analytics 4 & Search Console Review Guide

Key metrics to keep an eye on, what they mean and how to filter your data for best results.

🔧 Audit Tools Guide

Links to all the free tools we suggest for comprehensive site audits, accompanied by best practices to make the most of their functionalities.

🚫 NO SALES PITCH

No really.

It’s 2 hours of digging and learning. If you need us to do something for you, you’ll have my contact information and you can use it. I’m not going to sell you anything in this workshop.

What this workshop is NOT…

It’s not an SEO Workshop

While all the things we will talk about do IMPACT your google rankings and we will talk about how making certain updates could improve your rankings, this is not a workshop to teach you how to optimize your site the way most people think of it.

Where to Click to Update/Fix Your Website

We will talk about where to click to do your audit step by step but not all attendees are using the same operating systems so we can’t advise on exactly how to fix each detail. The first step is to figure out what’s not right. That’s what we’re doing in this audit. Then you can move forward and figure out how to fix it.

What people are saying…

Thank you so much for this it will be really helpful for our redesign!
Andrea M.
I have been frustrated with our website for a very long time. The rest of the staff have been dealing with it so long they couldn’t see all the clutter. You helped them see it too!
Laura M.
I can’t tell you how much I appreciate this feedback. Also, it was presented in such a helpful way!
Lianna G.
Thank you so much for this review, your kindness in pointing out the positives and your careful and gentle explanations of where we need to improve.
Linda G.

Your website is like a car. It requires maintenance and upkeep or it will just plain break down. And just because you don’t know it’s broken, doesn’t mean it’s not.

Many of your customers’ first interactions with your company are with your website. But most business owners don’t even regularly look at their sites.

So they end up with inaccurate information, features that don’t work quite right, and an overall lackluster first impression.

Letting your site go makes your business look like that house with a pile of old junk rusting in the front yard…not super inviting. Want to know more about why? We did a whole podcast about it…check out what really happens when you don’t refresh that dinosaur of a website.

You’ll have access to the on-demand forever. And you’re always welcome to attend a live session of the Complete Website Audit Workshop workshop again in the future, you will however have to pay an entry fee.

You need to be able to use your website like a website visitor NOT an administrator. So if you can work your website like the general public you should be good to go.

We will, however, be covering some techy conceptual stuff. You won’t have to DO the stuff but as the delegated website auditor you will need to understand how it works to some degree. So if that makes you want to crawl into a hole and cry then maybe you should send someone who’s less freaked out by tech stuff.

You’ll need a computer, a mouse and the internet. It will be WAAAAAYYYYY easier if you have two monitors. Then you can have your site pulled up on one monitor and the workbook and meeting on the other.

I’m not saying it can’t be done with one monitor and a laptop with a trackpad but if you have two monitors and a mouse you’ll like yourself a whole heck of a lot more and you’ll get more done during our time together.

Then you should install it!

But in all seriousness, if you don’t have it installed this very minute then you’re still OK. We’ll go over lots of things that have nothing to do with Google Analytics. You’ll get a ton out of the audit and the other free tools that allow you to assess what’s happening on your site.

And, as a bonus, after it’s installed you’ll know the basics of what the tracking data means.

Then you should sign up!

But if you don’t have it you’re still OK. We’ll go over lots of things that have nothing to do with Google Search Console. You’ll get a ton out of the audit and the other free tools that allow you to assess what’s happening on your site.

And, as a bonus, after your site is registered you’ll know the basics of what the data means.

That depends.

If you’re planning on joining from different computers then each attendee will need to pay the registration fee.

If you want to sit in a room together and watch from the same computer then I’m totally OK with that. Working as a team can make audits even more successful.

But we do have a limited number of seats available and we want to make sure that those who need the service all have the opportunity to attend.

I’m ready. Sign me up!

I’ll be your guide to a complete website audit.

(I even have the map dress to prove it!)

Let’s dig in!

Think of this workshop as your site optimization kickoff!

To get what you want out of your website, your first move is to look at the entire picture. You don’t want to start over from scratch unnecessarily, nor do you want to delete the most sought after information on your site.

There are times after doing a site audit I feel like the WORST salesperson ever because I realize the site is actually pretty darn good. And with a few minor tweaks we can keep it performing for the foreseeable future.

Other times I feel like the ultimate villain, explaining to people they waited too long to tweak their site and now their best course of action to get what they need is a major overhaul.

Your website is like a car. It requires maintenance and upkeep or it will just plain break down. We developed this audit framework to guard against just that.

Now, whether you decide to review your site with us or take matters into your own hands, don’t skip it! Your website is a major part of your marketing plan deserving your attention. It requires a comprehensive yearly review to make sure you’re looking smart and awesome online.

Ignoring the necessary work won’t magically make it disappear. But a checklist you can prioritize and check off one at a time will ensure you’re ready to take the next steps to get the job done.

If making the most of your website and doing it in an informed, organized manner seems like something you’re willing to get behind then this workshop is an opportunity you don’t want to miss!

Let’s make it happen!